Advertising according to COVID-19 Contact form

Advertising according to COVID-19 Contact form

To track possible coronavirus infections, the British company Tested.me Ltd implemented digital contact tracing via QR code. However, as investigations by the ICO revealed, the company used the collected contact data for advertising purposes and sent 84,000 emails to data subjects between September and Novemeber 2020.

Entscheidungsdatum:
18.05.2021

Land:
Great Britain

Art des Verstoßes:
violated rights of the data subject

Betroffene Datensätze:
84000

Waren sensible Daten betroffen?:
No

verhängte Geldstrafe:
€ 9,281,-

Quelle:
ICO Beschied