E-mail advertising to 215,202 people despite objection

E-mail advertising to 215,202 people despite objection

As a result of an advertising campaign in which the postal company sent e-mail advertisements to 215,202 people who had previously objected to further advertising, a fine was imposed by the UK’s data protection authority, the ICO.

The unlawful mailing resulted from a technical error on the part of Royal Mail Group Limited, which had self-reported the incident to the ICO.

Entscheidungsdatum:
07.03.2022

Land:
United Kingdom

Art des Verstoßes:
Illegal data processing

Betroffene Datensätze:
215202

Waren sensible Daten betroffen?:
No

verhängte Geldstrafe:
€ 24,206,-

Quelle:
Fine notice from the ICO